Social Media

Social Media 2.0: The Beginning of New Business Strategies

December 13, 2010
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Last week I had the opportunity to present to 8 leaders at Waunakee, Wisconsin’s Executive Agenda event – just outside of Madison, WI. This group of innovative senior managers and leaders comprised diverse industries including marketing, advertising, wholesale, healthcare and business suppliers. The goal – to not only gain a better understanding of Social Media, [...]

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Pursuing Passion Over Corporate Job

November 9, 2010
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It has been almost 4 years since I left my corporate job at one of the most creative and groundbreaking companies known both online and offline. The company had great team members, a pool table, foosball table, a corporate vision and mission that inspired all that worked there and even a 3ft. tall fun mascot [...]

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Social media wisdom found in paying it forward

November 1, 2010
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Have you ever thought about how just one life can impact others in the world? Sure, we’ve all heard people claim that they are only one person and therefore cannot make a difference. I’m here to tell you that if you want social media success, you need to first understand the theory of “pay it [...]

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Let’s Talk Geo Targeting Social Media Success

October 29, 2010
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With over 2 billion Internet users worldwide, it’s difficult for any person, business or blogger to have their voice heard. You are, in essence, competing with the world to gain attention of your target market. How can you stand out when there are so many voices virtually speaking over each other? Easy – it’s called [...]

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1 Perfect Way to Alienate Your Customers Online

September 8, 2010
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If you are a small business owner or entrepreneur, then your online brand is crucial to your business. Unfortunately, many companies and business people forget that it takes a lifetime to build up their reputation but only a few seconds to ruin it. Here’s one surefire way to alienate your customers online while killing your [...]

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5 Keys to Location Based Social Media

July 13, 2010
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Social media isn’t just about what’s on the Internet but how online can drive offline traffic and sales for many brick and mortar businesses. Location-based services (LBS) are migrating into our everyday lives and there are five things that many companies should consider when looking to utilize LBS as part of their mobile strategy to [...]

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