Google

SEO Changes and 4 Long-Term Success Tips

by Shannon Steffen on April 19, 2011

Google Farmer Image

If you know anything about SEO, it is most likely the fact that search engines are in constant flux and change. From large algorithm changes to small updates that effect copying content from other websites, changes are always happening and, in the past year, Google has had its fair share of changes. Please join me [...]

Let’s Talk Geo Targeting Social Media Success

by Shannon Steffen on October 29, 2010

Geo Targeting Push Pin

With over 2 billion Internet users worldwide, it’s difficult for any person, business or blogger to have their voice heard. You are, in essence, competing with the world to gain attention of your target market. How can you stand out when there are so many voices virtually speaking over each other? Easy – it’s called [...]

Google PageRank is fool’s gold

September 3, 2010
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How important is Google PageRank? Almost every client that comes to me for SEO consulting and planning states that one of the highest ranking items on their list is to increase PageRank for their website or brand and every time I can’t help but laugh a little. It’s nothing against the client but rather in [...]

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3 Lessons Learned from Google’s Background Snafu

June 11, 2010
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Recently Google had enabled a new feature to their main search engine page, which just went international: custom backgrounds. Creative and artistic images took the place of the plain white background that we have all grown so fond. But did Google go to far to imitate a rival search engine and lose its authentic brand [...]

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