Foursquare

40 Days Without Foursquare

by Shannon Steffen on March 9, 2011

Foursquare Phone Image

There is a huge difference between using technology to expand the quality of one’s life and having it suck the life out of human relationships. Given my huge belief in building business on human relationships, the more I work with larger clients the more I realize how stressful technology can be and how it can [...]

5 Keys to Location Based Social Media

by Shannon Steffen on July 13, 2010

Foursquare Promotion

Social media isn’t just about what’s on the Internet but how online can drive offline traffic and sales for many brick and mortar businesses. Location-based services (LBS) are migrating into our everyday lives and there are five things that many companies should consider when looking to utilize LBS as part of their mobile strategy to [...]